

The Hot Dog Stand That Outsold the Tech Giant
Two businesses on the same block: one high-tech startup, one old-school hot dog cart. Guess who made more money?
The hot dog guy. Why? Because visibility beats perfection.
He positioned himself where people walked. Talked to everyone. Served fast. Meanwhile, the tech firm was “perfecting” in silence.
SAFE Tip: Don’t hide. Start selling.
Ask yourself: Where am I perfecting instead of positioning?
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